Mobileread
Cool-er put into liquidation
#1  Bic 07-09-2010, 09:55 PM
http://www.thebookseller.com/news/122928-page.html

Interead the company behind the Cool-er e-reader has been put into liquidation, it can be confirmed. A petition was made to Liverpool District Court by PR Beam Agency in late March, with the motion granted by a judge on 8th June.

News of the liquidation is only just now leaking out having been reported on a Dutch-based e-reader website. Interead's websites (coolerbooks.com and coolreaders.co.uk) remain live, however the ordering facilities no-longer work. An email sent to Interead went unanswered. Beam declined to comment.
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#2  codeMonkey 07-10-2010, 04:52 AM
Hmm, no more breaking your Cool-ERs then, people. But maybe they'll go for cheap now
Cheers for the info!
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#3  panda53 07-10-2010, 05:47 AM
Such a pity!

I thought things had gone very quiet - and there were always availability problems on their website and firebox.

Being philosophical - I've really enjoyed it, it's been a great introduction to the whole ebook think, and hopefully if will carry on working for some time...

But I've heard that there will be a 7" ipad released... and that sounds like a great idea!
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#4  jackau 07-20-2010, 05:55 AM
I think netronix dragged it down. With the rate of faulty products so high, it is no easy business.
Then there is the ipad, claim to do more than just e-reading.... and people buys the apple marketing...

Next, I never see Cooler has proper stock levels.

I wish there is one more update.... or make the thing open source so we can improve it.....

Disappointing to see them belly up.

Cooler is STILL the lightest E-reader out there... 1/4 the weight of my ipad 3G


RIP COOL-ER
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#5  neilmarr 07-21-2010, 06:58 AM
I remember reading the hype around Cool-er when it was launched and the sneaking feeling I had that the company's founder, a former banker called Neil Jones, was aiming beyond his means and relying to heavily on fancy case colours rather than the actual hardware and, of course, mighty competition from the main players. A pity it had to come to this, though. Perhaps a buy-out might be hoped for. Cool-er users have, as far as I recall, been generally happy with their readers. Neil
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#6  sassanik 08-01-2010, 02:24 AM
This is sad to hear. Now that Cool-er's have most of the kinks worked out its devices and it is going out of business.

I agree the high failure rate and the problems with backorders did not help the company.

Hopefully more ereader companies will try and put some style into their devices like the Cool-er had.


Amy
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#7  andygates 09-17-2010, 09:46 AM
Rumour has it that Interread and Elonex have buddied up again and the brand will be relaunching:

http://besttabletreview.com/cool-er-ereader-gets-second-wind-elonex-partnership-color-eink-next-year/
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